Pre-Loved Rolex Day-Date
The President: Rolex's flagship prestige watch.
The Day-Date, known as the President, is Rolex's flagship dress watch, made only in precious metals. Buying pre-owned gives access to solid gold and platinum examples, including discontinued dials and vintage references, at meaningful value against retail.
Current asking prices
As of 13 Oct 2026, 29 pre-loved Rolex Day-Date listings are live from the partner retailers we index, with a median asking price of £40,150 (lowest £23,950, highest £99,950).
| Size | Listings | Median | Lowest | Highest |
|---|---|---|---|---|
| All sizes | 29 | £40,150 | £23,950 | £99,950 |
Asking prices across 29 live listings, updated 13 Oct 2026. These are sellers' current asking prices, not sold prices or valuations.
Live listings — 96 pieces
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eBay listings here are refreshed daily (the oldest was last checked at 07:33, 13 Oct, UK time), so details can differ from eBay. Check the listing on eBay before buying.
Rolex Day-Date auctions ending soon
All Rolex auctions →The oldest bid shown was last updated from eBay at 03:18, 14 Oct (UK time), so the live bid on eBay may be higher. We refresh auctions several times a day.
Live eBay auctions; the current bid and the seller's terms are on eBay. Affiliate links.
Why the Day-Date is iconic
Introduced in 1956, the Day-Date was the first watch to display both the day of the week spelled out in full and the date. Worn by numerous world leaders, it earned the 'President' nickname alongside its dedicated President bracelet.
Checking the price
The asking-price table above shows what partner retailers want for this model right now, by size where titles state one. Within a size, price is driven mostly by materials, condition and completeness (box, receipt, authenticity card).
Sizes & variants
Buyers choose between yellow, white and rose gold and platinum, 36mm and 40mm cases, fluted or gem-set bezels and a wide spectrum of dials.
How to authenticate
- 1.Verify the serial and reference numbers match across the watch, warranty card and case engravings.
- 2.Have a watchmaker confirm the movement and day-date functions are correct and working for the reference.
- 3.Buy from a seller offering an authentication guarantee, ideally with original box and papers, and confirm precious-metal hallmarks.
Guidance only — always buy from sellers offering an authentication guarantee.
References listed right now
The reference number tells you the generation, case size and details of a Rolex. These are the references named in the 96 listings above, so you can see what is actually on the market today.
| Reference | Listings in the edit |
|---|---|
| 18238 | 16 |
| 118238 | 7 |
| 18038 | 6 |
| 228235 | 6 |
| 118205 | 3 |
| 1803 | 3 |
| 228238 | 3 |
| 228239 | 3 |
| 118206 | 2 |
| 118208 | 2 |
Before you buy
Buying a pre-owned Rolex Day-Date — FAQs
Why is the Day-Date called the President?
The nickname stems from its association with world leaders and its dedicated President bracelet, though Rolex itself uses 'Day-Date' as the model name.
Is the Day-Date only made in gold and platinum?
Yes, the Day-Date is produced exclusively in precious metals, which is a key part of its flagship, luxury positioning.
What is the difference between the 36mm and 40mm?
The 36mm is the traditional size, while the 40mm Day-Date 40 wears larger and more modern; choice depends on wrist size and taste.



